Job Overview
Bloggers are responsible for writing online journals or postings on social media sites. While some work as freelance writers, others are hired by companies to write about company products or services.
Education/Certifications/Experience
- Bachelor’s or Master’s degree in Journalism, English, Liberal Arts, or a related field is preferred
Computer Skills
- Proficient in Microsoft Office Suite
- Knowledge of WordPress is a plus
- Proficiency in Google keyword tool, Market Samurai, or WordTracker a plus
Knowledge, Skills & Abilities
- Ability to write in an opinionated, informational, and entertaining style about a target subject
- Superlative written communication skills
- Understanding of key words and SEO content design
- High level of accuracy in both content and grammar
Essential Functions, Duties, & Responsibilities
- Develops highly effective and original content
- Develops and maintains close relationships with the client base and the corporate employer
- Writes articles that have high SEO impact
- Measures and tracks the effectiveness of blog articles using web analytics
- Respond promptly and appropriate to blog comments and email
