Job Overview
Search Engine Optimization (SEO) Specialists work to heighten the visibility and ranking of a website on Internet search engines. They focus on designing, modifying and promoting high-quality websites that the search engines will crawl. SEO Specialists identify and utilize key phrases and headlines to optimize content and code, and increase site traffic. SEO Specialists have a Bachelor’s degree in a related field, and experience with internet marketing, blogging, and website and keyword analysis.
