Web Content Writers / Editors write, proofread, and edit text for blogs and websites. They may produce original text, or alter existing text to meet the specific demands of the website. Some Web Content Writers / Editors are required to build web pages using a Content Management System (CMS). Web Content Writers / Editors need to be aware of how to use keywords and other Search Engine Optimization (SEO) techniques within their writing, and write for relevance and searchability. They also write in a style that allows users to get information in a fast and efficient manner.